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You’re scrolling through your feed and come across that hilarious meme making fun of a popular brand. Before hitting share, pump the brakes! That meme could put you at risk for a nasty lawsuit. Trademark infringement is rampant on social media, and you could be the next target. Think twice before poking fun at big […]
You’ve built a successful business and brand. You’ve invested time, money, and energy into making your logo and trademarks immediately recognizable to customers. But even when a brand is well-established, there are risks. Trademark dilution is one of them. It happens when your trademark’s strength and uniqueness get chipped away by improper use. This article […]
You know how fired up you get when you have to choose between Subway or another sandwich shop for lunch? Well, hold onto your seats folks because Subway just won a major legal battle to protect its iconic ‘Click Eat’ trademark from a competitor trying to ride their subway rails. This victory shows why savvy […]
Grab your pink convertible and buckle up, it’s time for an adventure with the one and only… Barbie! For over 60 years, Barbie has been inspiring little girls around the world to dream big and break barriers. As the original “girl power” icon, Barbie has shown generations of children that they can be anything they […]
As an avid Dungeons and Dragons fan, you’ve spent hours crafting homebrew campaigns, designing your own monsters, and maybe even self-publishing an adventure or two to share with fellow players. But before unleashing your creation on the world, it’s important to consider how to protect the fruits of your fantasy labor. The D&D franchise has […]
You’ve put your heart and soul into creating an amazing blog. All that time, energy, and dedication has blossomed into something truly special – a platform to share your message with the world. Now it’s time to take your platform to the next level and protect your brand by officially trademarking it. Trademarking your blog […]
You go, Travis Kelce! The star Kansas City Chiefs tight end is on a roll and there’s no stopping him. Fresh off another Pro Bowl season and Super Bowl win, Kelce is taking his off-field pursuits to the next level. Kelce just filed five — yes, five! — new trademark applications. Looks like his high-profile […]
You’ve heard of MrBeast, right? The YouTube sensation and entrepreneur extraordinaire who’s built an online video empire with over 50 million subscribers. At only 22, Jimmy Donaldson, aka Mr. Beast, has accomplished more in business than most twice his age. His secret? A relentless work ethic, knack for viral marketing, and always putting his viewers […]
Get ready to hashtag your way to business success! Have you created an ingenious social media campaign that took off like wildfire? Do you have a clever company or product hashtag that has gained major traction with your target audience? If so, it may be time to consider protecting your hashtag intellectual property through official […]
So you came up with an amazing business name or product idea and want to make sure no one else uses it. Smart move. Getting a trademark is one of the best ways to protect your brand and ensure you reap the benefits of all your hard work. But the trademarking process can seem complicated […]